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More Bad News for WOW Air Ticket Holders

WOW Air is further cutting its fleet. It had already announced that it would return 4 planes in its 20-plane fleet to lessors. Today, it announced that it is cutting its fleet to 11 aircraft "in a bid to survive," per the article. The move follows a 50% off sale "just days ago." Cuts in scheduled flying will not be made until early to mid January. The downsizing appears to be designed to make WOW an investable airline for Indigo Partners (owner of Frontier Airlines), which is negotiating an undisclosed investment after a recent deal for Icelandair to buy WOW Air at a fire-sale price fell through.

Posted by
9436 posts

I’m sorry that WOW’s having troubles, it was a good airline.

Posted by
8164 posts

Reading this I hear the first notes of Beethovens's 5th in my head Dah dah dah DAH! thinking oh no no there out to get me, what I am gonna do now? psst. tout s'arrangera.

Posted by
11877 posts

After reading this update, its not music that comes to mind, but the phrase "rearranging the deck chairs".

Hopefully current ticket holders make it to a life boat

Posted by
8164 posts

I got a free compensation ticket back from BCN January 7 no doomsday alerts yet from the company whatever

Posted by
16276 posts

There is more to the story. Indigo Partners recently placed a very large order for Airbus jets. I'll bet some of those planes will now go to WOW Air.

I wouldn,'t be surprised if the deal wasn't made where Indigo Partners invested in WOW Air and in return the airline leased planes from Indigo instead of their current leasing partner. It's winter. Demand is lower. Cutting back on less profitable routes makes sense. Spring and Summer will be interesting.

https://www.google.com/amp/s/uk.mobile.reuters.com/article/amp/idUKKBN1EM213

Posted by
4045 posts

Frank II--

You're right. It will be interesting to see how all this plays out. The Indigo guys are bright. It's a clever idea to use discount carriers on either side of the Atlantic (Frontier/Volaris and Wizzair) to feed a transatlantic discount carrier (not the announced plan, but logically makes sense). It also makes sense that Indigo will use its own A320neo aircraft instead of leasing from others. Maybe that's the strategy that finally makes a discount transatlantic airline a sustainable business.

If Indigo brings the Frontier philosophy to WOW, they aren't going to tolerate money-losing routes for the sake of growth. More specifically, Indigo Partners is not going to continue the WOW practices that brought the airline to the point of agreeing to sell itself for basically nothing to Icelandair because it's prospects were so bad. Frontier is a lean airline that jumps in and out of smaller markets and on/off routes quickly according to load factors. WOW will be a lean airline that flies profitable routes. If half of its current routes are duds, WOW will have a fleet of 11 aircraft; if less than half are duds, Indigo Partners will find a way to get it more planes.

EDIT: Edited for info Frank II provided in the next comment.

Posted by
16276 posts

As part of the sale, Indigo also purchased 321neo's that have a 4000 nm range.

Posted by
4045 posts

Oh! Missed that! Thanks for pointing it out.

Posted by
604 posts

Just looked on their site, and doesn't look like any flights from San Francisco are now scheduled. Would love to see a sustainable discount transatlantic flight option emerge, but things aren't looking good for wow right now.

Posted by
2916 posts

The move follows a 50% off sale "just days ago."

Was that for travelers, or for WOW trying to sell itself?