Blame the recession! Might as well blame it on international terrorism, or global warming, maybe the wars in Africa. How about the phases of the moon?
Real reason to blame the recession is fewer people are flying, therefore revenues and profits are down. So they want to raise fares, but the market is very competitive, so they can't make it obvious. So they have to come up with devious ways raise prices. Hidden fees! That's why airline executives make the big bucks.
Does anyone really believe that it costs the airline anywhere near $50 to check an extra bag.
A true free market requires transparency. Make the airlines show the real price of flying with them.
Perhaps the fares should have to show the total price, after ALL billable add-ons. Make it illegal for them to get more from you than the price they advertised. So the price they show would have to include all possible extra checked bag charges, purchased drinks and meals, etc. Then in very small letters, gray on a white background, they could say that IF you don't avail yourself of all the extras, your price could be less.
Or perhaps it should be required that all profits have to come from the base ticket price, that any charges above the base price can only be for the variable cost of providing the service.
Is there something wrong with being honest?