From the article;
When they returned the car in Atlanta, they inspected it and saw no
damage. A Hertz employee inspected the vehicle upon its return as
well, they said, and did not flag any damage.
But once the couple had passed through airport security, they received
a notification via the Hertz app that its automated system had
detected a dent in the passenger-side front door. They were charged
$195: $80 for the damage and $115 in fees, including those incurred
“as a result of processing” the damage claim and the “cost to detect
and estimate the damage” that occurred during the rental.
In the comments section of the article the author; on numerous occasions replies that the renter drives the car through the scanner on the way out and on the way back in. But that doesn't jive with his article. Plus, processing fees that are higher than the actual damage?? Sounds like the Hertz mission statement is to drive customers away. My rental car company of choice is Enterprise and I'm glad to read they have no plans to use scanning technology. I hope it stays that way. At home, they consistently tell me that any ding smaller than a Loonie (Canadian dollar coin) is acceptable. They didn't use the Loonie analogy in Belgium in September but they had a card with a similar sized circle to compare the size of any dings.