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Perfume

What is your favorite place to buy perfume in Florence?

Posted by
396 posts

I agree with one of the other comments. Santa Maria Novella in Florence is a must visit. They also have many other wonderful products besides perfume.

Posted by
378 posts

The interior of the Santa Maria Novella farmaceutica is amazing and worth the short walk from the basilica....it’s just down the street with a rather simple exterior hiding what is inside!

Posted by
19 posts

Santa Maria Novella! This was the first place we visited, just a few hours after landing in Florence. I wore my perfume every day during our trip and it will forever remind me of Italy. And you can wear it every day when you get home without worry of running out because you can order more online and have it delivered to your door!!

Posted by
3577 posts

There are also L'Erboristeria shops that sell wonderful soaps and some perfumes.
There is one, or similar, just on the street to the left side of the Duomo as you face the main doors.