Hello from Wisconsin,
At one time leasing a car from a car manufacturer/dealer was an inexpensive way to go. It worked like this. You bought the car and agreed to sell it back at an agreed upon later date at an agreed upon price. The difference between your purchase price and what you were contractually going to get upon return was your rental price.
Why did they do this? A new, never been owned car is highly taxed when sold to a French person. If on the other hand it can be sold to a non-French person the tax is avoided. When it is returned it is now a used car and can be resold to the French without the new car tax.
While you own the car all insurance, oil changes, maintenance, etc is covered by the seller. Puegeot is the company a friend of mine used summer after summer.
Laws may have changed. But that was the deal and the reasoning behind it.
Years ago I had an Irish tweed jacket made for me at MaGees in Donegal. The guy said, "Why don't you try it out down at the pub?" I had a pint. When I returned he claimed the coat was used, and I would now avoid the VAT. Similar game.
wayne iNWI