This is listed in RS London guide book. Stayed Feb 2022.
It is a basic hotel with a fantastic location.
I was surprised that it has a functioning modern lift.
Room was small but adequate.
Very good Italian restaurant right next door.
Good breakfast place a block away.
how was the night-time noise at Seven Dials?
I was on the top floor, and stayed during the week.
I didn't have a problem sleeping. The location is away from the pubs, toward Shaftesbury Avenue.
The price I paid was very low, possibly because I booked early, when it was still unknown whether things would open up.
How funny-I just did a search of London value-hotels for a friend and among the three finalists was the Seven Dials Hotel! That raised the question as to how it came to be named the Seven Dials.
It is pretty close to the Seven Dials area, just north of Covent Garden.
Six streets converge on a point, and I think there is a clock there.
Here is a history article: https://www.sevendials.co.uk/history/
Just booked for November. The location looks great and it seems that the room has all I need.
Looks like a real possibility for non-summer trips. There's no air conditioning.